Purpose in Three Sizes
Most sales and marketing professionals are intent on knowing their customers, but most, if honest, would tell you that such understanding is rarely as comprehensive as they would like. One way to accomplish a deeper dive into a customer’s identity is to understand its purpose. This short article provides
One Step At A Time
On January 2nd, I posted the following message to social media platforms. In 2020, many setbacks and opportunities happened to each of us, largely due to COVID-19. . A few years ago, I had a significant medical setback that left me on death’s doorstep. I could have easily packed it
Gratitude – Goodbye 2020 and Hello 2021
As we say goodbye to 2020, we are likely to say good riddance. Before we do, we need to show gratitude for making it through 2020, enduring the pandemic – and if you are reading this and have lost family members because of COVID-19 – our sympathies to you and
The Optimal Leader: The Never Ending Desire To Improve
There is much to be said about becoming the optimal leader. Like physical fitness, it requires dedicated time to practice the skills of Mental Fitness every day. If we go to the gym 3-5 days a week and work on our physical fitness, should we go to the mental gym
COVID Fatigue: What it Takes to Navigate to the Future
Many of the changes leaders are addressing were already happening before the pandemic struck; COVID just accelerated them. Most CEOs have been so busy coping with the changes wrought by COVID that they may not realize the CEO role is changing as well. Vistage Research and Insights offers an executive summary
At What Stage of Grief Are We?
Whether employed or unemployed – an estimated 50M Americans have filed for unemployment since the beginning of the pandemic – many of us are experiencing grief. I am reminded by my psychologist, who once told me that all change creates loss, and we need to mourn all losses. We need
The Stockdale Paradox: Embrace the Future and Confront the Reality
In “Good to Great” Jim Collins identified what he called “Level 5” leadership, a combination of humility and fierce resolve, as a required and defining trait of those who built great, enduring companies. One example he shared was the of Admiral William Stockdale, the highest-ranking POW during the Vietnam conflict and how
Higher Education: Undergoing Substantial Change & Survival of the Fittest
Higher education has historically been viewed by many as a place of occupational safety characterized by tenure, solid endowments and the absence of the make or break competition that characterizes the business world. Rarely have institutions of higher education failed. Until now. Fifty-five high quality, private colleges have closed down and
Feedback or Advice – Which do You Prefer?
People with a growth mindset are eager for feedback. Seeking input from others on how to get better is necessary for success in any field. So, would you like some input on how to get better input? As with so many aspects of communication, it’s not what you say, it’s how you
A Little Fun: Amazed and Amused
Entertainment is at its best when we’re amazed and amused. If you’re open to 3 minutes and 15 seconds of both, check out four women who offer a stunning musical combination of talent, comedy, and teamwork. If you never played a musical instrument you’ll be amused; if you have, you’ll be amazed. Spend a
