Category: Marketing

Seven Questions of Effective Marketers

June 15, 2015 by Phil Holberton

Reading Time: < 1 minute The late, great Peter Drucker once remarked that “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” Great advice….and how do you do go about knowing and understanding the customer? Marketing guru Seth Godin says you start

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